There's a spirit in these Smoky Mountains of East Tennessee and in Cocke County. There's an attitude that what needs to be done, gets done. New people bring new thinking, new ideas and new enthusiasm.

That's one of our finest opportunities... to use what you know, think and believe... to learn from your experience... to encourage you to become an integral part of our community... and to share in the rewards.

You'll find progressive manufacturers here, aggressive retailers, educators who love to teach, honest government leaders, and a down home can-do attitude. Tourism, says the Governor, is Tennessee's biggest industry. It's true. And many tourists become residents soon after their first visit. It's as if they are drawn to the mountains and can't leave them.

It's all coupled with the heritage and charm of the County's greatest asset... our quality of life. It'll take a while for you to learn to slow down. But we'll teach you. You're in East Tennessee now. Enjoy us.

And we're still looking for one more banjo picker. Is it you?